Four Lane Knowledge Bridge to the End Users
As many as four companies split the time and cost for a shared webinar. Mcilvaine delivers the audience and hosts the event. Some are arranged by one of the presenting companies who chooses his partners. An example of this is Nuendorfer
Other shared webinars are arranged by Mcilvaine around specific industries and topics. Here is an example of companies wanting to reach the cement company purchasers Cement Mact
These recordings are posted in the Mcilvaine free Global Orchard and also can be linked from the presenter sites. Presentations can also be posted to youtube Tekran
Suppliers wishing to reach a specific audience in power , cement, wastewater, and other areas can opt for a “custom webinar”. Mcilvaine delivers the audience and hosts the webinar. The event is recorded and linked from the Mcilvaine Global Orchard and the presenter websites. Here are two examples: Honeywell Invista
Using the Webex recording mode presentations can be prepared for YouTube. They can incorporate both power point presentations with audio as well as video. Some large companies such as GE post YouTube presentations every day. But in general there are still relatively few industrial presentations. Our YouTube presentation by Tekran is the first display under “Cement MACT” http://www.YouTube.com/McilvaineCompany
The purchaser wants to know how your product is going to solve his very specific problem. So sales are increased by making detailed application information available on our free site and on yours. We can write and post these in batches from a few to many . If you have no other room in your budget you can at least start with a few “application Notes”. But you will want to eventually populate your site and ours with more. Here is the display for Industeel
We can post your power point presentations as a quick way to populate the specific application niches in our Global Knowledge Orchard and your website. You can view many of these just by clicking on "Text Descriptor" in the Global Orchard and then "Presentation" http://www.mcilvainecompany.com/Decision_Tree/subscriber/Tree/Default.htm
Youtube and Webex InterWEbviews™ should be conducted for every product in every important application. When a salesman makes an important presentation and realizes there are other customers with the same interest, he can change the title and we can record his presentation for a wider audience. When you click the "Text Descriptor" in the Global Orchard you can view any of the recordings by clicking on "InterWEBview" or "Webinar Recording"
The speeches given at conferences and articles appearing in magazines authored by your employees can be posted in the Global Knowledge Orchard and then linked from your site. The Global Orchard provides a standardized and easy way for the customer to find the article most relevant to his need. View articles posted in the Global Orchard under the "Text Descriptor" and then "Article"
these are more extensive analyses than application notes. We can post any that you have already prepared plus help write more extensive ones. We can also provide third party authenticity by phoning or otherwise verifying information with the end user. Examples are shown under "Text Descriptor" and then "Case Studies"
Mcilvaine prepares a site for a division or the entire corporation. The site allows coordination for all the subscribed services Other divisions can be given access to the main site but not the subscribed services or custom reports. The site allows cooperation voluntarily and spontaneously. So it is even more effective for corporations who want to encourage independence of subsidiaries. There are substantial discounts for multiple users to Mcilvaine services. The custom website alerts everyone to the specific services and users of a particular database or report.
The site also includes the 'Integrated Intelligence System'. Don't miss seeing the detailed example at our sample ABC Company website.
Mcilvaine can conduct sales webinars regularly. Each individual is at his computer and can see the displays. Time is not as limited as it is at a national sales meeting. This encourages collaborative dialog
Training webinars can build on recordings. The trainee can be assigned to view some of the hundreds of recorded webinars from Mcilvaine hot topic hours. Then a customized training webinar can be conducted to answer questions and relate to the specific needs of the trainee.
Mcilvaine serves large and small companies with custom research and market forecasts. Some is specific for acquisitions or new products. Some is to verify the company's own forecasts. For many clients the research is on going. Clients include some of the largest coal fired power generators, suppliers of power plant equipment, hospital and cleanroom clothing, water treatment chemicals, fabrics, pumps , valves, and even governments. Mcilvaine has been conducting market research since 1974.
The worlds knowledge resides in niches. A few experts in each narrow niche have unique insights. Mcilvaine can link to the right expert to answer critical questions.
Mcilvaine supplies market reports in a number of different areas these continually updated reports provide forecasting at a level where the individual salesman can provide meaningful input. The pump report supplies a forecast for rotary pumps for the chemical industry in Germany. So the the individual sales people can each contribute to assure the accuracy of the global numbers. Here are the listings by category