Mcilvaine Insights

 

No. 148   October 16, 2020


Betty Tessien

·       Briefs

·       The Value of Tight Fitting Effective Masks Demonstrated by White House Events

·       Wastewater Pump Market Shares and WEFTEC

 

Briefs

Transparent Routes to Market: The sales program with exhibitions and direct sales calls eliminated from the budget has typically been expanded in other ways.  The alternative ways to pursue orders involve transparent endeavors, YouTube videos, virtual exhibitions, advertising, blogs, white papers, and other pursuits of competitors can be evaluated.  Insights as to competitors present and future activities by geography and application are more easily obtained now than in the past. This unique opportunity should be seized.  The Mcilvaine Company can provide assistance with its market share analyses, and forecasts for individual purchasers.  For more information on this contact Bob Mcilvaine at 847 226 2391.

 

The Value of Tight Fitting Effective Masks Demonstrated by White House Events

On October 10 there was a rally in the Rose Garden of the White House. An earlier event celebrating the Supreme Court nomination will likely result in 100 new coronavirus infections. This includes the original 13 directly tied to the event and then others who will be infected later by the super spreading. The October 10 event will probably result in 200 infections. Here is  why.

 

Parameters

Supreme Court

Event

Oct 10 Event

Cases Prevented if

Implemented

# of people in

attendance

100

400

200 Total Preventable

Long Distance

Travel

Yes

Yes

 

Social Distancing

No

No

90

N95 Masks

No

No

180

Surgical Masks

No

 

90

Cloth Masks

No

 

40

 

Many of the people traveled by air to the event. There was no social distancing. Some people were unmasked but many had cloth masks. Even if some were wearing surgical masks they were probably loose fitting. If everyone had been wearing efficient tight fitting masks, there may be only 20 cases resulting from the event of which only four would be directly from the event. If everyone had been wearing surgical masks with some effort at obtaining a good fit the cases would be reduced to 110 and 90 deaths prevented.

 

cid:7193cd05e359fc46b8c36c2cc0de6c0e@192.168.168.150

If everyone had had a loose fitting cloth mask probably only 40 cases would have been avoided and there would still be 160.

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This type of behavior is why as of today the U.S. has had 8 million cases and 220,000 deaths. The latest models show that we are headed toward 400,000 deaths by January 1. These additional 180,000 deaths could be reduced by 80% with proper use of tight fitting N95 masks.


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The net benefit to U.S. citizens including both economic and quality of life will be 180,000 x $20 million = $3.6 trillion.  This is a net benefit from which an expenditure of $12 billion for highly efficient masks is already deducted.

More details on the Mask Market and Supplier Program is available.   Click here to view a video description or Click here for the power point display.  For more information contact Bob McIlvaine at 847 226 2391 or rmcilvaine@mcilvainecompany.com

 

Wastewater Pump Market Shares and WEFTEC

There is continuing interest and value for pump suppliers to determine the present and future market shares of their competitors.  One of the most cost-effective ways to gather insights is from exhibition participation.

This week a virtual WEFTEC is being conducted, It started Monday October 5 and runs through Friday. This annual exhibition normally attracts tens of thousands of visitors. Its focus is the wastewater industry. It is held in major U.S. cities with Chicago and New Orleans being hosts of this annual event on a fairly frequent basis.

WEFTEC is one of the world’s largest exhibitions for municipal wastewater products. It compares favorably with IFAT in Germany because it is held three times as often. It also compares favorably to Asian exhibitions.

It is therefore useful to determine

  • which pump companies are exhibiting
  • what is their world pump market share?
  • what are their niche leadership positions?  A niche leadership can be a combination of geography, pump type, and application. Leadership is defined as being in a group of leading suppliers.

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The centrifugal pump market in wastewater is much larger than rotary, reciprocating, or diaphragm.  The same is true for other industries.  So centrifugal pump manufacturers have the top rankings in the total market.

Municipal wastewater represents 15% of all industrial applications.

The importance of the wastewater market differs by pump type. It is only 9% of the market for reciprocating pumps, 17% for centrifugal pumps, 19% for diaphragm pumps, and 21 % of the rotary market.

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The market is not adversely affected by the pandemic. In fact, the testing of wastewater for COVID is a new market niche.

The market shares of 400 pump companies are included in Pumps: World Market.  Click here for more information: http://home.mcilvainecompany.com/index.php/markets/water-and-flow/n019-pumps-world-market

Bob McIlvaine can answer your question at rmcilvaine@mcilvainecompany.com or cell 847 226 2391.