|
Betty Tessien
· $800 Billion Water Purification and Use Market
· $400 Billion Holistic Clean Air Market
· Major Changes in the Mask Market
$800 Billion Water Purification and Use Market
Nearly 1% of world GDP will be directed at purifying and using water for drinking, cooling, heating, and industrial processing.
Israel, thanks to a huge investment in desalination is an example of the benefits of the investment in clean water. The use of water for industrial cooling is ten times greater than the use for drinking and other personal uses.
Ultrapure water is used in vaccines and to wash semiconductor chips. Treated municipal wastewater is used as a water source for power plants around the world.
The world’s population keeps growing while water resources are shrinking. This results in markets growing faster than GDP.
McIlvaine provides a number of reports on these markets. Click on water under “Markets” and then “water and flow” at www.mcilvainecompany.com
Bob McIlvaine can answer your questions at rmcilvaine@mcilvainecompany.com 847 226 2391
$400 Billion Holistic Clean Air Market
Companies such as Mann + Hummel, Daikin, and Mitsubishi are pursuing clean air markets on a holistic basis.
It starts with Concentrated Contaminant Capture (CCC). Companies such as Nederman have innovative mobile suction devices to capture dust and noxious gases before they can disperse. The whole air pollution control industry is built around source capture and treatment.
The cleanroom and HVAC suppliers are focused on maintaining cleanliness within a building
The area cleaning concept is exemplified by filter cubes located at traffic intersections. The clean air maintenance of cities has been improved by low cost electronic monitors for specific toxic metals.
The science of regional transport of air pollutants has greatly improved over the decades. We can now trace mercury emissions from a gold mine in Brazil to deposition in the artic snow.
Over eight million people according to WHO are still dying each year due to air pollution. So despite steady progress there is still a need to further clean the air inhaled by eight billion people.
McIlvaine provides a number of market reports in this area which are found under “markets” and then “air” at www.mcilvainecompany.com
Bob McIlvaine can answer your questions at rmcilvaine@mcilvainecompany.com 847 226 2391
Major Changes in the Mask Market
The new consensus that efficient masks are much more protective than the typical cloth mask will reshape the market. Standards to guide consumers will make it very difficult for thousands of suppliers of inefficient masks to generate revenues. All these suppliers offer is “Appeal” which is comfort plus attractiveness.
In the short term the big growth market will be masks designed with only protection in mind. However, long term much of the market will be captured by suppliers of masks with both “Protection” and “Appeal” (PA).
The wealthy countries will purchase a disproportionate percentage of the PA masks. Due to the slower rollout of vaccines, the need for protection will be extended for a number of years in the poorer countries.
A robust long term market will be driven by virus variants, pollution protection, wildfires, and courtesy protocols.
Daily analysis is provided in Coronavirus Technology Solutions Click here for more information
Market forecasts and strategic guidance is provided in Mask Market Program Click here for more information.
Bob McIlvaine can answer your questions at rmcilvaine@mcilvainecompany.com 847 226 2391.
|
